Citation:
Ayalde J, Ta D, Adesanya O, Mandzufas J, Lombardi K, Trapp G. Awake and Alert: Examining the Portrayal of Energy Drinks on TikTok. J Adolesc Health. 2022
Keywords:
Adolescents; Energy drinks; Social media; TikTok; health hazard; videorecording; wakefulness
Abstract:
Energy drinks (EDs) are not recommended for minors' consumption due to a myriad of health risks, but marketing initiatives persist. This study explored the promotion of EDs on TikTok, a platform frequented by children and adolescents.